Full Job Description
Job Title: Digital Content Strategist
Location: Greeley, Colorado
Company Overview
At Amazon, we are constantly pushing the boundaries of innovation and excellence. With a commitment to providing an unmatched customer experience, we are seeking a talented Digital Content Strategist to join our dynamic team in Greeley, Colorado. In this pivotal role, you will craft, execute, and optimize digital content strategies that are integral to driving engagement and conversion across our online platforms.
Why Greeley?
Greeley, located in the heart of Northern Colorado, offers a vibrant community full of outdoor activities, cultural experiences, and a growing economy. With its friendly neighborhoods and proximity to major cities like Denver and Fort Collins, Greeley is an ideal location for both personal and professional growth.
Role Overview
As a Digital Content Strategist at Amazon, you will be responsible for developing content that speaks to our users and supports our business objectives. This includes crafting engaging website copy, creating informative blog posts, developing email marketing campaigns, and overseeing social media communication. Your work will be instrumental in shaping the online voice and presence of our brand.
Key Responsibilities:
- Develop and implement innovative content strategies across multiple digital channels.
- Collaborate with design and marketing teams to create cohesive and compelling content.
- Analyze web traffic and engagement metrics to refine and improve digital content initiatives.
- Create and manage a content calendar that aligns with business goals and marketing campaigns.
- Provide creative direction for multimedia content, ensuring alignment with brand voice and values.
- Research industry trends and competitor strategies to identify content opportunities and gaps.
- Draft original copy for digital platforms, including landing pages, product descriptions, and blog articles.
- Conduct A/B testing on various content types to gauge effectiveness and optimize for better performance.
- Engage with our online community through strategic social media outreach and response plans.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 3+ years of experience in digital content strategy or a similar role, preferably in a reputable organization.
- Strong writing and editing skills with a keen eye for detail.
- Excellent understanding of SEO best practices and content marketing trends.
- Proficiency with content management systems (CMS) and digital marketing tools.
- Solid analytical skills and the ability to interpret data to drive decision-making.
- Experience in project management with the capability to work collaboratively across teams.
- Creative thinker with the ability to produce fresh ideas and concepts.
What We Offer:
At Amazon, we believe that our employees are our greatest asset. We are committed to fostering an inclusive and diverse workplace that supports everyone. In addition to a competitive salary, we offer:
- Comprehensive healthcare plans and wellness programs.
- Flexible work hours and potential for remote work.
- Generous vacation policy, including Paid Time Off (PTO) and paid holidays.
- Opportunities for professional development and career advancement.
- A vibrant work environment with a strong company culture focused on innovation.
- Employee discounts and perks on Amazon products and services.
How to Apply
If you are passionate about creating impactful digital content strategies and want to be part of a leading company that values innovation and creativity, we would love to hear from you! Please submit your application, including your resume and a cover letter outlining your qualifications and experience as a Digital Content Strategist.
Join Us Today!
Take the next step in your career and become a vital part of our team in Greeley, Colorado. Help us shape the future of digital content at Amazon!
Amazon is an Equal Opportunity Employer
Amazon is committed to a diverse and inclusive workplace. We believe that our differences make us stronger and that everyone deserves equal opportunities to succeed. We welcome all applicants regardless of race, gender, sexual orientation, disability, or veteran status.